Tag Archives : business


Book Marketing on Your Own Turf with Charlotte Pierce and Rochelle Carter

Here is the podcast of this episode: The Importance of Offline Book Marketing Sometimes as the producer of The Writing Biz, it is hard for me to narrow down a topic, so that it is in small enough pieces that we can go over it in a limited amount of time.  Book marketing is definitely one of those topics that is difficult to do justice to in a one hour broadcast. On this episode we wanted […]


Book Marketing: The Basics with Shawn Manaher and Rivka Kawano

Here is the podcast:  Book Marketing: The Basics I am sure that like many other writers, when you hear the words “Book Marketing” you begin to feel a little overwhelmed and that’s completely understandable. This week on The Writing Biz I invited guests, Shawn Manaher of Book Marketing Tools and Rivka Kawano of Author Sensei,  to join me in a discussion of book marketing basics. We tried to give you some great tips that you […]


Book Marketing Up Close and Personal

Marketing Your Book One Person at a Time As I was getting prepared for tomorrow’s The Writing Biz show on book marketing basics, I had some thoughts that I would like to share with you. On The Writing Biz we have often reminded you that you should concentrate on building a platform BEFORE you publish your book, and that is true. But I do think that sometimes I forget about an important piece of that platform, personal […]


Exploring the Different Self-Publishing Platforms with Penny Sansevieri

Penny Sansevieri joined me on the the final episode of the four part series on self-publishing. This week we discussed self-publishing platforms. Penny offered terrific advice on what to look for when choosing a publishing platform and how to make sure that they are a right for for you and your book.   Here are some things to think about: Is self-publishing right for you? Watch part one of this series- Is Self Publishing Right […]