THE MISSION
THE STORY
BEHIND THE
PODCAST
Because the publishing world never stands still, long-term success requires authors to move beyond the page and treat their craft like a scalable business.
The Writing Biz is designed to help modern writers master this commercial landscape by building strong digital infrastructure, establishing diversified revenue streams, and implementing sustainable marketing systems that adapt as platforms and algorithms shift.
Driven by a philosophy of continuous growth, Laura Williams acts as a collaborative guide who learns alongside her audience, rigorously testing new industry models and asking the tough questions so that authors can finally stop guessing and start building a predictable, thriving career.
The Writing Biz Podcast bridges the gap between writing craft and sustainable business. We provide actionable advice for authors and creatives looking to build profitable platforms.
CHAPTERS
01
What You’ll Learn
Actionable insights to help you build a successful writing business.
– Grow your audience and platform
– Monetize your writing in multiple ways
– Build systems for long-term success
– Learn from real writers and industry experts
– Get practical, step-by-step strategies
02
Who It’s For
This podcast is for you if you’re:
– A writer who wants to do more than just write
– Looking for practical advice, not just theory
– Interested in building an audience and income
– Ready to take your writing career to the next level
03
Why It Matters
Writers have more opportunities than ever — but it can be overwhelming. The Writing Biz Podcast helps you cut through the noise with honest conversations and proven strategies, so you can create a writing life that’s both fulfilling and financially sustainable.
MEET THE HOST
LAURA
WILLIAMS
As the host of The Writing Biz, Laura brings together experts to discuss the challenges when publishing, digital strategy, creative entrepreneurship, and brand building to guide authors through the business side of writing. The podcast is a reboot of a show she launched several years ago, now reimagined with deeper strategy, broader conversations, and a renewed focus on helping writers thrive in today’s rapidly evolving publishing landscape.
Laura Williams is a multi-passionate creative entrepreneur with over 20 years of experience in digital strategy, publishing, and design. Through her business Laura Williams Pages she has helped numerous autjhors and small businesses. She understands the challenges writers face today and is dedicated to providing clear, actionable guidance to help them succeed.
What will I learn from The Writing Biz Podcast?
You'll learn how to grow an audience, earn from your writing in more than one way, and build systems that keep working long after a launch. Every episode draws on real writers and industry experts, and the advice comes in practical, step-by-step pieces you can actually use.
Who is The Writing Biz Podcast for?
It's for writers who want to do more than write. If you'd rather have practical advice than theory, and you're ready to build an audience and an income, you're in the right place, whether you publish traditionally, go indie, or haven't decided yet.
Is The Writing Biz a new podcast?
Not exactly. It's a reboot of a show Laura Williams launched several years ago. The new version goes deeper on strategy, covers a wider range of conversations, and focuses on helping writers thrive in a publishing industry that keeps changing.
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